Prior studies have argued that a business model can be only effective if it is designed properly for a specific context. Kakunpala wanted to see and compare changes before and after development. Business model innovation and factors influencing business. This thesis contributes to current learning in several ways. The business model canvas bmc gives you the structure of a business plan without the overhead and the improvisation of a back of the napkin sketch without the fuzziness and coffee rings. International business and entrepreneurship master thesis. The neoffi questionnaire based on the five factor model was selected for measuring gamers personality traits. Together these elements provide a pretty coherent view of a business key drivers. The thesis begins by presenting the core characteristics of the. Only those companies trading frequently with europe, china, and india regarded tariffs as a somewhat critical obstacle. What bundles of products and services are we offering to each customer segment. In information systems at the school of business and economics of humboldtuniversitat zu berlin submitted by matthias schrepfer matriculation number 527270 supervisor. It illustrates what the business does, for and with whom, the resources it needs to do that and how money flows in and out of the business. Many believe that the model is in need of fundamental change and.
The phd program in business administration and management set the course for my future academic career. The thesis addresses a gap in the literature in regards to the main factors having impact on business model innovation and their interdependence. Bo cconi provides a vibrant and intellectually stimulating environment that allows phd students to push the front iers of knowledge and to contribute t o both academic research and business practice by exploring innovative ideas and topics. We discuss the connection between strategy and business model and argue that both notions can be clearly separated. It is shown that smes are in a different business model development stage from startups and large firms, having different business model needs. Her research material was a random sample of 597 responses out of a. The thesis aims to explore business model innovation in companies and the main factors having influence on the decision making process towards business model innovation.
They have to select a business topic of their choice and then prepare the thesis for evaluation. Firstly, it uses a recent notion that is the business model portfolio to better understand conceptual frameworks of business model development and innovation. Master thesis the importance of sustainable business. It can be used to design new models or to analyse current models. Based on the above, my research goal is to tackle the concept of business models with an. An ebusiness is defined as a company that has an online presence. Ebusinesses that have the ability to sell, trade, barter and transact over the web can be considered ecommerce businesses. The business model approach to management becomes an invitation for faulty thinking and selfdelusion porter, 2001, p. The results of the research are relevant for the companies involved in the energy sector as well as for the researchers interested in the field of business model innovations. Having a twenty five years successful presence in the jewelries sector the company is. Strategic management does parttime work make employees more efficient. It was started in 2005 and was not a big player in the. The business model canvas is a visual framework for describing the different elements of how a business works.
Concerns relate to both the cost of operating colleges and universities, and the prices charged to students to support at least a portion of those institutional costs. Teece whenever a business enterprise is established, it either explicitly or implicitly employs a particular business model that describes the design or architecture of the value creation, delivery, and capture mechanisms it employs. Section v revisits the generic twostage competitive process framework to integrate the three notions. In section iv, we move on to discussing the first stage, the strategy stage. In this thesis, it is used as the main tool, in order to develop kakunpala and to see all issues, which company has and which need to be changed. The influence of big data implementation towards business models. This chapter introduces the reader to the scope, problem statement, significance of the research, and research question, as well as the assumptions, limitations.
The empirical analysis based on a case sample of 24 firms shows that the choice of ip protection is contingent on the applied business model. Phdthesis an exploration of the business model concepts. Thismodelmustbesufficientlyunderstandablesothateachone recognizesthat,indeed,itisagoodwayofgeneratingvalue,whichaturnoverwill. The business model in context of business strategy a framework proposition for connecting business model and business strategy johannes christian gaedicke. Most companies said to have little or no exposure to the tariffs laid out in the region. Rappa 2003 defines a business model as the method of doing business by which a company can sustain itself and notes that the business model is clear about how a company. Master thesis in entrepreneurial management author. Pdf business model innovation as a new source of competitive. Master thesis thinking about business model innovation. In this sense, the business models of multinational enterprises mnes should. Business models for sustainability innovation phd thesis. It has become a widely popular platform for individuals known as youtubers and for companies to promote themselves and their products.
The importance of sustainable business practices in the viennese accommodation industry submitted by marita raderbauer to the university of exeter as a thesis for the degree of master of sciences september 2011 this dissertation is an original piece of work, i acknowledge that i have read and understood the university rules concerning plagiarism. Gallen, school of management, economics, law, social sciences and international affairs to obtain the title of doctor of philosophy in management submitted by tobias weiblen from germany approved on the application of. The thesis before you is the result of 6 years of work. The objective of this thesis is to understand the role of business models in construction business management. In our view the term business model bm stands for a conceptual tool that contains a set of elements and their relationships andallows to express the business logic of aspecific firm. How are they integrated with the rest of our business model.
As suggested in exhibit 1, a business model consists of four interlocking, interdependent elements that, taken together, create and deliver value. Business students at their graduate levels get a project for the degree completion, which is also referred to as a thesis. Business model canvas is a strategic management template model, which helps to create or improve business strategy. Modeling guidelines for business process models master. Business model innovation through collaboration d i s s e r t a t i o n of the university of st. Development of a business model for the internationalisation of a finnish corporate training service for the european data centre industry. A read is counted each time someone views a publication summary such as the title, abstract, and list of authors, clicks on a figure, or views or downloads the fulltext. Business models and business model innovation semantic scholar. Innovative business models with environmental benefits 6. This thesis was written as a part of the master of science in economics and business. A list of outstanding business thesis topics for students. This chapter provides a brief overview of the study presented in this thesis.
Which one of our customers problems are we helping to solve. This thesis studies the business model as a possible integrator of different strategic perspectives on firms. Nevertheless, the literature about change continuously. Business model analysis of a case company in knowledge. Business models, business strategy and innovation david j. Keeping in mind all this information, the aim of this thesis is to provide the business strategy model that a fashion brand based in luxembourg miranda konstantinidou sa will apply in order to enter and compete in the luxury fashion market. Only 1 out of 4 organisations are able to sustain those gains of change over longterm, discovered by a study of towers watson.
Podoynitsyna and hereafter chose to write my master thesis on finding a combination or link in business model innovation and systematic creativity. In recent years, resource efficiency has ranged highly on the global business and political agenda. Master thesis eindhoven university of technology research portal. Oy integro finland ab information and service management master. The cars shall be of 5 brands among those available in. Pdf master thesis is focused on the business model innovations in the energy sector, with the focus on the renewable energy market and. This thesis work researches the hypothesis that people with certain personality traits would prefer certain video game genres. Osterwalders and pigneurs 2010 business model canvas as a theoretical. Business model analysis of a case company in knowledge intensive business sector case. Key partners key activities value propositions key resources cost structure what value do we deliver to the customer. Innovation approaches in the emerging wearable technology industry jonas vossler june, 2015 chairs industrial engineering and business information systems school of management and governance examination committee prof.
The main purpose of this thesis is to contribute to the understanding of how business models can be defined, redefined, and applied in city economic development agencies for application as a strategic public management tool. Slywotzky1995 calls this business design andunderstands it as the totality of how. The combination of a companys policy, operations, technology and ideology define its business model. The students can research and also add works of other experts to their thesis. The sustainability of the united states higher education business model is the subject of much discussion today. Innovative business models with environmental benefits. Masters degree programme in international business management. Theoretical roots, recent developments and future research introduction in recent years, the business model has been the focus of substantial attention by both academics and practitioners. This objective is pursued by addressing spec ific research questions in four individual publications, two of wh ich contribute to the research objective from a more conceptual and two from a more empirical viewpoint. University of groningen a business model design framework for the.
It expands the discussion of business model portfolio in the biotech sector by. The necessity of a framework assisting managers in the creation and diversification of revenue streams is proposed. Business administration theses and dissertations henry b. Social media business model analysis case tencent, facebook, and myspace logistics masters thesis xiaoyan hu 2011 department of information and service economy. Youtube is a growing as a company and as a community. Modeling guidelines for business process models master thesis in partial fulfillment of the requirements for the degree of master of science m. This thesis is the final part of my journey in completing my master. An analysis of how the business model of a prominent city economic development agency has been employed and how. While the term business model has gained widespread use in. The associative memory model serves as an adequate base in understanding and defining the dimensions of the value of country image as a brand. This led to the birth of country equity theory which is an extension of traditional brand equity theory to countries. It presents the arguments for viewing the business model as a concept closely related to strategy in general and competitive advantage in particular. Business models and strategy for sustained competitive.
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